Q&A about Gust
What is Gust?
The Gust platform is created to simplify the process for entrepreneurs to get in contact with angel investors. Gust is a platform used by angel investors worldwide and the platform supports thousands of accredited investors across 80+ countries. A company can create one profile and share it with several different investor groups in different countries. FiBAN is one angel investor organisation utilising the Gust as a tool to manage all startups that wish to present themselves for FiBAN angel investors. The maintenance of the platform is not in controlled by FiBAN.
What can a startup do with Gust?
What is the company Gust profile used for and why is it important for FiBAN?
The company profile a startup creates is the key to getting in contact with FiBAN investors.
One should use the profile to refine and iterate on the business model before reaching out to investors. In Gust, individual investors can search for companies according to their own field of expertise or according to the company sector or location.
All company profiles submitted to FiBAN are visible to all our 500+ angel investor members so it is very important that you keep the profile up to date. Any interested investor can contact you after reviewing your material. In addition to this, we have the PitchFinland and other sector specific pitching events to which we choose companies based on their Gust profiles.
FiBAN uses the Gust profile:
What is most important in the Gust profile?
The most important thing is that you take your time to fill in all fields in the profile and keep in mind that most investors haven't heard about your company before. You need to make sure an outsider can understand what your product is and why it is a great, innovative, and scalable.
In the profile and pitch deck, make sure the following things are properly covered:
Your profile front page is visible to all Gust users. This information includes your company name, one-liner and summary, industry, location, and web page. No other information in your profile is visible to a Gust user who you haven’t given access.
When you share your profile with/give access to FiBAN your profile will first be visible only to the FiBAN office. Once the office has confirmed that your company has filled in all information correctly, we publish the profile to our 500+ angel investor members. All members are expected to follow the FiBAN ethical rules that include the following statement ”honour confidential information and use given information solely to evaluate the investment”.
Why do I need to create a login for Gust?
The information you put into your profile is confidential and you can choose with whom you share it. Only the entrepreneur who has created a profile can update the profile information. The FiBAN office cannot change any information in a startups profile.
I updated my Gust profile, but nothing happened?
FiBAN is not notified of any updates you make in Gust, so if you have uploaded a new pitch deck or updated new information, let us know by sending a message to us through Gust or by emailing our deal flow coordinator. The deadline to submit your information to Gust is one week prior to screening.
The Gust platform is created to simplify the process for entrepreneurs to get in contact with angel investors. Gust is a platform used by angel investors worldwide and the platform supports thousands of accredited investors across 80+ countries. A company can create one profile and share it with several different investor groups in different countries. FiBAN is one angel investor organisation utilising the Gust as a tool to manage all startups that wish to present themselves for FiBAN angel investors. The maintenance of the platform is not in controlled by FiBAN.
What can a startup do with Gust?
- Create a Startup Profile: Your startup profile serves as a universal funding application accepted by all investors using the Gust platform
- Control Who Sees What: A startup can choose which information to share publicly and which to share privately with accredited investors
- Share Documents Securely: A startup can upload and selectively share business documents with potential accredited investors.
What is the company Gust profile used for and why is it important for FiBAN?
The company profile a startup creates is the key to getting in contact with FiBAN investors.
One should use the profile to refine and iterate on the business model before reaching out to investors. In Gust, individual investors can search for companies according to their own field of expertise or according to the company sector or location.
All company profiles submitted to FiBAN are visible to all our 500+ angel investor members so it is very important that you keep the profile up to date. Any interested investor can contact you after reviewing your material. In addition to this, we have the PitchFinland and other sector specific pitching events to which we choose companies based on their Gust profiles.
FiBAN uses the Gust profile:
- to find new interesting investment cases
- to choose which companies to invite for pitching
- to create one-pager presentations of the companies pitching
- to follow up on the company progress
- As a database of all companies that have applied for funding
What is most important in the Gust profile?
The most important thing is that you take your time to fill in all fields in the profile and keep in mind that most investors haven't heard about your company before. You need to make sure an outsider can understand what your product is and why it is a great, innovative, and scalable.
In the profile and pitch deck, make sure the following things are properly covered:
- Problem: what problem are you solving?
- Solution: what is the innovative solution do you have for this problem? Make sure any person who has never heard of your company can understand what the solution and product/service is.
- Pictures: do you have some concept pictures or pictures of the ready-made product? If your product is digital: could you include some screenshots of what the UX looks like?
- Competitive Advantage: What makes your solution better than competitors’? Are there any barriers to entry? How long-lasting are advantages/barriers?
- Revenue Model: Company’s way to generate revenues including pricing model?
- Markets: Market validation (pilots and customers) and market opportunity (market potential)
- Competition: what does the competitive landscape look like? Who are your competitors? (note: there is always competition!)
- Team: who are the team members and what is their skills, knowledge, and experience
- Financials: what you are seeking, pre-money valuation. If available: the company debt, the current number of shares, the number of shares after investment.
- Investment opportunity: Current funding (raised to date), Future funding plans, Use of proceeds (how the invested money will be used.
Your profile front page is visible to all Gust users. This information includes your company name, one-liner and summary, industry, location, and web page. No other information in your profile is visible to a Gust user who you haven’t given access.
When you share your profile with/give access to FiBAN your profile will first be visible only to the FiBAN office. Once the office has confirmed that your company has filled in all information correctly, we publish the profile to our 500+ angel investor members. All members are expected to follow the FiBAN ethical rules that include the following statement ”honour confidential information and use given information solely to evaluate the investment”.
Why do I need to create a login for Gust?
The information you put into your profile is confidential and you can choose with whom you share it. Only the entrepreneur who has created a profile can update the profile information. The FiBAN office cannot change any information in a startups profile.
I updated my Gust profile, but nothing happened?
FiBAN is not notified of any updates you make in Gust, so if you have uploaded a new pitch deck or updated new information, let us know by sending a message to us through Gust or by emailing our deal flow coordinator. The deadline to submit your information to Gust is one week prior to screening.